FFF wins best HR strategic plan
Firstfolio has been recognised for having the ‘Best HR Strategic Plan’ at the 2011 Australian HR Awards
November 29, 2011
Firstfolio, a specialist mortgage and financial services company and part of the Cobra Group of Companies, recently won a prestigious national award for its Connect-Share-Thrive HR strategy. At a gala event at the Hilton in Sydney, Ausralia, Firstfolio was recognised for having the ‘Best HR Strategic Plan’ at the 2011 Australian HR Awards.
Firstfolio’s Connect-Share-Thrive program was judged the winner ahead of other finalists including Foxtel, BNP Paribas, Railcorp and The Royal Women’s Hospital in Melbourne.
The Connect-Share-Thrive strategy was developed with the specific aim of fostering a common, shared culture across the organisation following a rapid period of growth strategy over the past several years. Connect-Share-Thrive is now central to Firstfolio’s corporate philosophy, and is something that is hoped to make Firstfolio distinctive in the eyes of the industry.
Since 2007 Firstfolio has completed 10 acquisitions nationwide, resulting in 76 per cent growth in the group’s loan portfolio to more than $20 billion.
Linda Cooper, The company’s general manager human resources, said the Connect-Share-Thrive HR strategy was integral to the organisation’s corporate culture and productivity.
“Ongoing acquisitions resulted in the blending of workplace cultures and a consequent diluting of the understanding of Firstfolio’s business strategy. Many staff now working for Firstfolio joined the organisation via acquisition and therefore did not have a strong association with Firstfolio’s culture and core values,” Ms Cooper said.
“Connect-Share-Thrive is a grassroots, employee-driven program designed to overcome these issues and inspire staff to be the best they can be.”
Firstfolio has seen a 9 per cent decrease in voluntary turnover, and an 11 per cent decrease in voluntary turnover of staff who joined the business via acquisition.
